Everybody knows that looks can be deceiving. At the last in-cosmetics Global show in Paris, IMCD Beauty & Personal Care demonstrated that this old adage also applies to cosmetics. A sponsor of the Sensory Bar, the Dutch group showcased two sun care formulas which were not what they seemed!
Solid textures in all forms, waxes, powders, oily or aqueous emulsions… as naturalness and the search for more sustainable solutions became central to product development, cosmetic galenics gained.