Adopt Me! is a Roblox smash hit. A truly ludicrous success, that targets a slighter younger than usual age group, allowing them to build a home, explore a world, and look after a wide variety of pets. A formula that has let it hit over 1m concurrents and over 222bn lifetime plays.
Despite all of the game’s success, we’d challenge anyone to name its developers, who to date are largely known informally as Team Adopt Me! It’s something that even Josh Ling, director of business operations, is happy to admit.
“When I joined the team in June 2019, there were only three of us. Since then, we’ve scaled to 40 people we’ve been working under a series of entities that nobody’s heard of. Not only has nobody heard of us as a team, but nobody’s heard of Roblox. A lot of people don’t understand what Roblox is, especially if they don’t have children in their life.”
The team behind
Adopt Me! one of the most popular games on the Roblox platform is launching a studio called Uplift Games.
Josh Ling, director of business opportunities at Uplift Games, told Polygon that the decision to begin work as a studio “reflects that growth and our ambition to continue to provide our audience with AAA experiences within the Roblox Metaverse.”
Previously,
Adopt Me!’s developers had been working in a group calling itself Dreamcraft or Team Adopt Me. Uplift Games will continue to work on
Adopt Me! as it develops future, unannounced titles. But the team has not announced any plans to make non-Roblox games. It will “continue to add to our portfolio of Roblox games,” Ling said.