Packaging Substrate / Materials: Paper, aluminium
Printing Process: Offset printing Kiwi Garden – Coffee Roaster / Tea Selection is a series of coffees and teas from different regions of the world. The goal was to create a brand identyfication and a characteristic, colorful, easy-to-read, optimistic packaging layout that would easily attract attention and above all (like every other brands on the market) will be recognizable. The brand name was imposed by the client, so birds naturally became the leitmotif of the brand and packaging. We used the same geometric shapes and colors repeated on each package to create a different pattern. At the same time it allowed us to maintain a characteristic graphic line. Each illustration is a bird living in a given region, or our artistic vision of them. On the front of the package, next to the name of the region, we will also find a short description that will help to choose the variety of coffee you are interested in.