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How Star Wars Nostalgia Helps Disney Parks Design Its Fandom Merch

How Star Wars Nostalgia Helps Disney Parks Design Its Fandom Merch
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United statesTatiana salaverriaDisney parksStar warsIndiana jonesLife dayStar toursSouthern californiaDisney boundingDisney consumer productsAvengers campusWalt disney worldStar wars holiday specialBea arthur

How Star Wars Nostalgia Helps Disney Parks Design Fandom Merch

Apparel developer Tatiana Salaverria discusses bringing her love of fandom and in-universe authenticity to must-have theme park gear.

United statesTatiana salaverriaDisney parksStar warsIndiana jonesLife dayStar toursSouthern californiaDisney boundingDisney consumer productsAvengers campusWalt disney worldStar wars holiday specialTours product linesBea arthurTatiana salaverria