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Tata Wiron s latest campaign #RozaanaKiDhun hails India s resilience

The film is conceptualised by Yellow Bulbs and produced by Fickle Formula content studio. 12 Jul, 2021 - 08:31 AM IST     |     By indiantelevision.com Team     MUMBAI: Steel wire manufacturer Tata Wiron has launched #RozaanaKiDhun, a digital film that gives a shout-out to the resilience of ordinary Indians. The two-minutes long film depicts how the spirit of ordinary people has kept the country’s economy up and running amid the pandemic when everything else seemed bleak and uncertain. The film, released on Tata Wiron’s Facebook and YouTube channels, has been conceptualised by the Company’s digital agency YellowBulbs and produced by the new-age content studio Fickle Formula. It features lyrics written by Varun Grover with Swanand Kirkire s rendition, alongside the duo Mayukh-Mainak who composed the music.

Tata Wiron binds everyone closer, flies Kites of Hope

Tata Wiron binds everyone closer, flies Kites of Hope
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