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Reboot Creates âPlastover Challengeâ to Remove Single-Use Plastics on Passover
Passover is Jonathan Binesâs favorite Jewish holiday, but every year, he wishes it directly tied to Tikkun Olam so Jews could repair the earth, âwhich is so desperately in need of help.â
Bines, who is an Emmy-nominated comedy writer and part-time environmental activist, teamed up with the arts and culture non-profit Reboot to launch a new initiative that asks Jews to give up single-use plastics for the eight days of Passover. Named Plastover, the initiative adds a contemporary and meaningful approach to the Exodus story.
âMy 12-year-old son suggested giving up plastic [this Passover.] I thought this was a terrific idea, and â¦so the exodus from plastic waste was born,â Bines said. âThis project leverages Passoverâs power of symbology and transformation to use plastic to spark a sustained climate intervention. An Exodus of a thousand miles begins with a