Next NBA media rights deal already subject of speculation before negotiations even start apnews.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from apnews.com Daily Mail and Mail on Sunday newspapers.
The NBA will have its own version of March Madness this season. It won't take place on the court or feature a matchup between LeBron James and Joel Embiid. “There’s certain structural changes we want to make in sort of how our television relationship works, but at the same time, we’re not quite sure how it’s going to look,” NBA Commissioner Adam Silver said after a Board of Governors meeting earlier this year.
Larry Scott boasted five years ago that the Pac-12 Conference would be able “to adapt, react and take advantage of this new world media order that’s coming in a way others can’t.”
Larry Scott boasted five years ago that the Pac-12 Conference would be able “to adapt, react and take advantage of this new world media order that’s coming in a way others can’t." Scott didn't have a chance to negotiate a second Pac-12 media deal. Last week’s Pac-12 collapse, which saw five of the remaining nine members announce they were leaving the “Conference of Champions” for either the Big Ten or the Big 12, drove home in a dramatic way two points: football drives college athletics and there are limits to what the media market will pay for content.
Pac-12 s downfall came after not adjusting to changing media landscape columbian.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from columbian.com Daily Mail and Mail on Sunday newspapers.