From Steadman Group MD To Owning Tafaria Castle: Meet George Waititu
George Tafaria Waititu is the founder of Tafaria Castle, a medieval-style resort and country lodge built on a hill overlooking the Aberdare Range, Laikipia Plains and Mount Kenya.
Before setting up the Castle in 2012, Waititu was at the height of his career as the face and Managing Director of Steadman Group (now Ipsos Synovate).
More recently, the entrepreneur was the brains behind ViuSasa, a video on demand platform. He shared with
Hustle the lessons his entrepreneurial journey has taught him.
Where were you at age 25?
At 25, I had a young family, was already in employment in a managerial capacity. I am driven by passion in pursuit of own and very personal goals – in that regard, I would say I am to a large extent ambitious.