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Tunch is going under metamorphosis with 3EA to revamp Tunch Poha in new avatar

Mumbai (Maharashtra) [India], August 31 (ANI/NewsVoir): Indian Poha industry has shown tremendous growth in the recent decades. If we talk about the last two decades, then it has shown a 21 per cent growth, whereas in the last decade, it has shown a growth of more than 25 per cent. This healthy food from India has gained tremendous popularity across the nation. Top 5 cities where its demand is the highest are Mumbai, Delhi, Nagpur, Indore and Pune. In order to meet this ever growing demand of Poha, an Indian FMCG brand from Kota, named as 24 Carat Tunch Poha, under the umbrella of Allied Industries, entered the Indian FMCG market in 1977 as a manufacturer of export quality rice flakes in India. Founding members Nishant Jain and Renu Jain believed that only the best quality poha can add a 'Tunch' to the eating habits of consumers who are now relying only on fried, unhealthy and junk foods. Nishant Jain mentioned, "We have been serving people with our poha for the last 45 ye

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