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Flavour Fusion Cards added to Swan filters portfolio Print
Republic Technologies is launching two Flavour Fusion Cards under its Swan filters brand.
Available from February, the Flavour Fusion Cards will “enable consumers to create their own level of flavour in a packet of cigarettes or roll-your-own tobacco in just 30 minutes” and will come in two Fresh Burst and Menthol flavours (39p per card).
Each outer contains 25 individual cards.
Gavin Anderson, head of sales at Republic Technologies, said: “Following the change in legislation last May, we have seen a significant number of consumers looking for flavour alternatives to menthol cigarettes.
“Building on the successful launch of our Swan Crushball Menthol capsule filters last Spring, our new Flavour Fusion Cards will enable retailers to offer shoppers even more choice in flavour and format.”