Our most recent Travel Trend Report explains how travel is returning in a big way. We recently shared our key Q1 takeaways for the North American market. In this post, we look at the data for travelers based in Europe, the Middle East, and Africa (EMEA).
Consumer expectations of sustainable, socially conscious, and personalized shopping experiences continue to grow around the world. Shifting buying habits, such as looking for sustainable and philanthropy-based brands have become more pronounced. Connected, or digitally savvy, consumers now form 86 percent of the population in the GCC region. Online access to product
January 27, 2021 | 12:02 am Advertisement
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THREE Western brands are leading in sustainability efforts in the Philippines, based on perceptions of locals, according to a national study released by a research firm and a data provider.
The report, titled âPhilippines Sustainability Study,â ran in November last year and surveyed 752 individuals. The report was written by research firm Blackbox Research, and data and insights platform Dynata.
The top three brands that received higher scores in the studyâs brand sustainability index are Google (1.47), YouTube (1.37), and Nestle (1.27). Meanwhile, Asian brands Samsung and Shopee were the only ones that âranked above average,â with scores of 1.13 and 1.04, respectively.