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Meta to offer ad-free subscription in Europe in bid to keep tracking other users

Meta is to offer an ad-free subscription version of Facebook and Instagram in the European Union, EEA (European Economic Area) and Switzerland, confirming Meta is to offer an ad-free subscription version of Facebook and Instagram in Europe starting from next month.

Meta will offer ad-free subscriptions in Europe to track users

Meta will offer ad-free Facebook and Instagram subscriptions in the EU, EEA, and Switzerland, confirming a WSJ report earlier this month. A Meta blog post says the ad-free subscription will launch next month. After years of privacy litigation, enforcements, and EU court rulings, Meta no longer has a contractual right or legitimate interest to track …

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