Ray Evernham and Rob Kauffman have launched IROC Holdings LLC, acquiring the rights to the International Race of Champions brand that brought together motorsport stars from various disciplines from 1973 to 2006. They plan to do a one-off race in 2024 with old IROC cars.
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Superstar Racing Experience, a series founded by Tony Stewart and others, is set to rejuvenate a beloved motorsports brand this week. Here’s what you need to know.