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Elixir Equities. Are you concerned about high valuation multiples of FMCG stocks as raw material costs going up as well? If that is coupled with higher inflation, how will it impact some of the consumer names? Sure, that is certainly a headwind for the FMCG sector. It is also true for a whole host of consumer facing businesses be it automobiles or appliances and even building materials. They are all going to be impacted by higher increases in raw materials, especially basic materials. But the demand is very good for these companies and they have been able to save costs elsewhere because of the pandemic. They have learnt new ways to communicate, have cut their advertising and travel costs seriously. As a result, some amount of cost saving of a permanent nature has come through. This may help these companies manage their margins vis-a-vis rising costs.

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