doubts about them. i don t think a lot of people just understand stood the scale of what you can accomplish with bikes. i think a lot of people thought i was going to carry laundry in my backpack or on my bike many handle bars. reporter: the bike saved the company in a lot of ways. first of aural advertising. word of mouth marketing and the obvious, transportation. bike delivery is about three times cheaper than truck delivery in downtown areas. you don t have to pay for the truck itself. you don t have to paper for the gas. you don t have to pay for the truck insurance. we don t get parking tickets. reporter: the bikes are also better equipped to handle time-sensitive pickups and deliveries to places likant private residency, gyms and the philadelphia convention center. there s a lot of bike lanes where we can bypass traffic and actually move quicker than traffic in most places downtown. finding a place to unload is a lot easier for us. reporter: wash cycle laundries help