Music Industry Moves: Red Bull Records Boosts Executive Staff, Loeb & Loeb Expands in Nashville
Jem Aswad, provided by
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Red Bull Records has bulked up its staff with a number of hires and promotions.
Nikki Cox will serve as the label’s Chief Marketing Officer, leading the organization’s efforts across marketing, digital, publicity, and streaming. She formerly served as VP of both global commercial marketing and international marketing at Capitol Records, and a senior post at EMI Music Australia before relocating to Los Angeles in 2014.
Storme Whitby-Grubb will serve as chief creative officer, overseeing all creative activations, content, and special projects. With over 20 years in artist management and creative production, she has developed creative campaigns and concepts for clients including Interscope, Atlantic, Capitol, and multiple artists. She was most recently with the creative agency Imagu Creative.
Ian Holder to svp of creative.
Since joining SMP in 2017, he has signed and developed prominent artists like Lil Tjay, Lil Durk and Jack Harlow amongst others. Ian is the reason I’m with Sony – he immediately made me feel at home, said Harlow. After I joined SMP, he continued to call me and not only connect me with new talent but check in on my mental state. I am grateful to call him a friend.
In his new role, he will be responsible for contributing to the company s A&R initiatives throughout the U.S. and will help lead it growing presence in Atlanta. Holder will also continue discovering and attracting new talent as well as advancing new opportunities for SMP s songwriters.