Online before the super bowl. That number is going up this year. The argument is youtube gives you a bigger audience. You get 61 more views than you do without it. Nowadays, the average price of a 30second ad on Network Television is about 4 million. And thats not counting your cost to produce it. You get free and, as you said, six times more viewers. And a hipper audience. Not that old eer people arent hip, al. Why are you looking at al . You think you should put the full commercial out there . Why not . Or do what some advertisers are doing and just put a teaser out there . Put the whole thing out. Just get it out there. They did that last year with the volkswagen ad. That sure didnt hurt them. There are some Companies Holding out and say they like the surprise element of it. It feels like its all going this way. I suppose if youve got a commercial that has a big surprise in it, you probably would want to tease it. Not a bad idea, commercials letting you decide the ending. Yeah. I lo
Amazing. Also, well use it to do better education and put technology to use to help the poor as well. If you could be more specific, im going to call my investment guy about that. Well talk to bill gates about the future of technology. Also he talks about changing the world, the enormous generosity of his foundation, having given over 26 billion to date. Were happy to have you here. Well talk to you about that, mr. Bill gates. And the super bowl, the Volkswagen Ad that has a white man speaking with a jamaican accent. A lot of people felt it crossed the line. We asked you at home what you thought and those results were overwhelmingly one sided. We are going share those results with you later on. A story that touched a lot of people. The first soldier to survive after losing all four limbs in the iraq war. He is showing off his new arms after undergoing a double arm transplant. This is very rare, very complicated procedure. Coming up, well talk to two of the doctors that performed it. We
To move on with my life. So why did he do it . His answer, today, january 30th, 2013. Announcer from nbc news, this is today with matt lauer and savannah guthrie, live from studio 1a in rockefeller plaza. And good morning. Welcome to today on a wednesday morning. Im matt lauer. Good morning, everyone. Im savannah guthrie. Weather is the story again this morning. Severe storms moving east, packing heavy rain, high winds. Al is tracking this for us. Well get to him in just a moment from now. Also ahead, bill gates is considered one of the great visionaries of our time. For example, take a look at what he said to tom brokaw in 1992. One of the big things over the next couple of years will be getting the computer on enough desktops that well actually communicate through whats called electronic mail and its surprising to me its not happening a little faster. Ooh, electronic mail. I think we call this email. I guess he is a visionary. Any other crazy predictions you want to make . Its amazin
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