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UK advertising reports GBP36 6bn spend in 2023

UK advertising reports GBP36 6bn spend in 2023
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City ofUnited kingdomAmanda benfellStephen woodfordMariella brownJames mcdonaldQuarterly survey of advertising expenditureInternet advertising bureauRoyal mailAdvertising associationGolden quarterRugby worldGeneral electionParis olympicsChief executiveExpenditure report

Social media drives UK online ad spend to highest level ever

Total ad spend rose six per cent in 2023 to £36.6bn, although this translated to a 1.2 per cent contraction after accounting for inflation.

United kingdomJames mcdonaldStephen woodfordJess jonesWorld advertising research centreAdvertising associationParis olympics

Report: Online ads account for over 78% of UK ad spend

The latest Advertising Association/WARC Expenditure Report shows that the UK’s ad market recorded a 6.1 per cent increase in investment to a total of £36.6 b

United kingdomStephen woodfordJames mcdonaldAdvertising associationGolden quarterRugby worldGeneral electionParis olympicsChief executive

UK ad spend expected to reach £40billion by 2025

Total UK advertising spend rose by 6.1% to £36.6bn in 2023 and it’s forecast to break £40bn by 2025.

United kingdomStephen woodfordJames mcdonaldAdvertising associationTotal united kingdomChief executiveParis olympics

UK reports £36 6bn ad spend in 2023; market to reach £38 8bn in 2024

UK reports £36 6bn ad spend in 2023; market to reach £38 8bn in 2024
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United kingdomStephen woodfordJames mcdonaldAdvertising associationGolden quarterRugby worldGeneral electionParis olympicsChief executive

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