Le sumo - Hit Parade - CB News
cbnews.fr - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from cbnews.fr Daily Mail and Mail on Sunday newspapers.
Le sumo - Hit Parade - CB News
cbnews.fr - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from cbnews.fr Daily Mail and Mail on Sunday newspapers.
Behind the Work 12 Add to collection
MPC takes a behind the scenes look at it s latest work with character designer, Stéphane Levallois, and MullenLowe France
In MPC s Behind the Moving Image series, its share the latest and greatest behind the scenes look at how its VFX geniuses bring to life some of its most iconic work. Check out BTS for Xbox ‘Us Dreamers’, Arm & Hammer ‘Once Upon A Time’, Technicolor ‘Masters of Colour’, Starburst ‘Turaffe and Carl’, O2 ‘Bubl’, Frangi ‘Goddess’ and most recently Vittel ‘Biodiversity’.
To celebrate the upcoming Tokyo Olympics 2021, France Television shared their campaign ‘SUMO’, which follows a sumo wrestlers journey to the Olympic Games, in a Japanese-style 2D animation. Produced by Mikros MPC, the teams worked in close collaboration with character designer, Stéphane Levallois, and MullenLowe France, to produce the spot in its entirety, and honour the Japanese culture, the values of the Olympics and tease the
Behind the Work 26 Add to collection
Mikros MPC shares insight into it s work for France Television idents announcing the programs of the channels dedicated to the Olympics
March 2020 – as the sanitary crisis was hitting the world, the International Olympic Committee (IOC) announced the rescheduling of the Games of the XXII Olympiad in Tokyo, four months ahead of the opening ceremony. At that time, the teams at Mikros MPC were well advanced in the creation of a new TV ident for France Television, to announce the programs of the channels dedicated to the Olympics.
Project lead and producer, Hugues Allart, Mikros MPC, instantly recognised the great creative potential of the film: “As soon as I saw the “Sumo” brief by MullenLowe France, I fell in love. The objective was to honor the Japanese culture, the values of the Olympics and the new disciplines that would debut at the Summer Games, such as skateboarding, mountain climbing, basketball, surf. All of this in a full 2D an