New York Attorney General Letitia James said Thursday that Publicis Health engaged in predatory and deceptive marketing strategies to help Purdue Pharma increase sales of its drugs.
OxyContin marketer, opioid maker announce settlements totaling $500M thedailyrecord.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from thedailyrecord.com Daily Mail and Mail on Sunday newspapers.
An advertising agency that helped develop marketing campaigns for OxyContin and other prescription painkillers and a drugmaker announced separate agreements Thursday worth a total of $500 million to avoid going to trial on claims that they bore some responsibility for the nation’s opioid crisis. Publicis Health, part of the Paris-based media conglomerate Publicis Groupe, agreed […]