Caitlin Clark can claim another highlight the most-watched women's college basketball game on record. Iowa's 94-87 victory over LSU in Monday night's Albany 2 Region final averaged 12.3 million viewers on ESPN, according to Nielsen. Clark scored 41 points as the Hawkeyes avenged last year's loss to the Tigers in the national championship game.
Another record for Caitlin Clark: Most-watched women s college hoops game ever – Indianapolis Business Journal ibj.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from ibj.com Daily Mail and Mail on Sunday newspapers.
If you are a sports media viewership nerd (raises hand) you start to think about what is possible. Seven million viewers? Eight million? Nine million? How high can Monday night go? We are in the middle of the greatest women’s college basketball tournament in history, and Iowa vs. LSU in the Elite Eight is the most anticipated non-Final Four game ever held. The game is a rematch of last year’s national championship, which averaged 9.9 million viewers and peaked at 12.6 million, the most-viewed women’s college basketball game on record.Last year’s title game was a unicorn. It changed public perception, investment in the sport, everything. The previous record for an NCAA women’s basketball title game in the ESPN era (since 1996) was 5.68 million viewers for UConn’s title win over Oklahoma in 2002. (The previous all-time record, per Sports Media Watch, is believed to be 8.1 million viewers for a Virginia-Stanford national semifinal on CBS in 1992.) LSU’s win over Iowa obl