Mickey Thompson launches SEMA-winner Baja Boss A/T tire
Rubber & Plastics News Staff
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STOW Mickey Thompson Tires & Wheels has launched the new Baja Boss A/T hybrid all-terrain tire, the 2020 winner of the Specialty Equipment Market Association s Best New Tire award.
The tire is aimed at pickup, Jeep and SUV drivers who want aggressive looks and excellent performance with superior on-road handling and off-road traction, the company said. The design and development of the new Baja Boss A/T is a direct response to feedback from consumers, a Mikey Thompson spokesman said. We added premium features not commonly found on other tires, which puts this tire in a class of its own.