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Promotion of Behavioural Change for Health in a Heterogeneous Population

"A considerable amount of research has demonstrated the importance of social norms and conformity for vaccine delivery."

Digital advisory services for smallholder families in Africa and Asia

Credit: © Grameen Foundation Smallholders produce two thirds of all food worldwide. Yet the majority of these approximately 500 million farmers lives in poverty. Their production is susceptible to the impacts of climate change. At the same time, they have poor access to information on agricultural practices that could help them increase production, conserve resources, and sustain their livelihoods. Digitally supported agricultural extension services provide an opportunity to change this. To date, however, they have only reached a small fraction of smallholders in the global South. One way to achieve significant gains in yields and improved living conditions is to involve women and young people: they make up over half the people engaged in agriculture in sub-Saharan Africa and Asia.

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