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World Cup, Asia Cup free on Hotstar: Advertisers expect double reach, better targeting, lesser CPM rates: Best Media Info

Best Media Info: While Disney+ Hotstar is eyeing to double its reach during the World Cup and a 50% increase in viewership during the Asia Cup, marketers are expecting a 10-15% reduction in CPM along with improved dem| OTT News

Parachute Advansed launches Shine Bejhijhak TVC for Parachute Advansed Jasmine Hair Oil: Best Media Info

Best Media Info: The brand through this TVC aims to bring alive the role of hair in elevating one's beauty and building a sense of confidence in moments where beauty plays an important role| Ad Craft News

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