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No longer a hot new thing : Why AR shopping is here to stay

The future of augmented reality (AR) in retail was on full display at a pop-up event hosted by makeup brand Pat McGrath Labs and Google.

Charlotte tilburyStephanie hortonSofi chernyakDame pat mcgrathPerfect corpPat mcgrath labsPat mcgrathIkea place

Makeup Artist Sofi Chernyak Makes Beauty Filters That Don t Alter Your Face – WWD

Through MaquillAR Studio, Chernyak aims to create immersive social media experiences that lead to lasting consumer-brand relationships, and unbridled self-expression.

Sofi chernyakFallon havannaYoutuber safiya nygaardErin parsonsBeauty incJeanine lobellVal garlandMay also like

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