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Page 17 - Snap Ads News Today : Breaking News, Live Updates & Top Stories | Vimarsana

Coca-Cola, Walmart open AR holiday stores in Snapchat

The marketer s guide to AR: 7 rules of engagement

From the runaway success of Pokémon Go back in the halcyon days of summer 2016 to beauty consumers turning to YouTube try-on in lieu of swiping a tester across their face, augmented reality (AR) has established itself in the marketing mainstream.

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