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Popeyes turns on the heat with Happiness Saigon via Spice Up That Love dating show – Campaign Brief Asia

Inspired by their new Smoky Sriracha collection, Popeyes Singapore has launched their first ever dating show titled ‘Spice Up That Love’. In this campaign by Happiness Saigon, daters crank up the heat with spicy questions based on the levels of spiciness of their menu items.

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