Hated when i read it in seventh grade. Once i learned more about what drives stocks i realized Great Expectations or poor expectations often determine where a stock or an entire market can go in a given session. Thats what we saw with the doi gaining, s p 500 climbing and nasdaq up 4. 4 . In the last 24 hours of trading, almost everyone knows about panera bread, Buffalo Wild Wings, often people buy shares in what they know. I get that. Cant blame them. As long as they do homework on the company. I like the asian Chicken Salad at panera low cal even though i sneak in the big chunk of bread. Every year i try to catch an nfl game at Buffalo Wild Wings, were due for another staff party there. Last time i put the blow torch sauce on my wings, way too hot but it didnt matter because i had a lot of tiny wings and you dont need a fire extinguisher if you got the kind that doesnt have all the meat on it. By the way. Anyway hhaexcuse me. I got the hot ones. But the way you or i might buy shares