April 20, 2021 10:11
Thinkerbell has been shortlisted for 10 awards across nine categories for this year’s Mumbrella CommsCon Awards.
The nods included Best Use of Owned Media, Launch or Relaunch Campaign of the Year, Best Use of Technology in a Campaign, Large PR Agency of the Year, and two nominations for Best PR-led Brand Partnership Campaign.
Also starring in the shortlist was Eleven, earning four nominations including PR-led Content Creation, Best PR-led Brand Partnership Campaign, and PR Agency of the Year – Large, a category it won in 2020. Icon Agency also scored four nominations, earning two in the Best Government Sponsored Campaign category, as well as a nod for Sophia Pellatt as PR Professional of the Year. Also receiving four nominations was We Are Different, including Best B2C Campaign, Best Campaign with a Small Budget and PR Agency of the Year (Boutique).
But January 2021 is the first month to buck that trend. Xero is tracking the progress of hundreds of thousands of small businesses with less than 20 employees as they fight to recover from Covid-19 lockdowns and no international tourists.
Stuff
Holly Ensor says flower growers are producing less than other years for fear they may have to dump their crops if lockdowns happen. Howick florist Holly Ensor, owner of The Flower Bar, said Christmas had been quieter than expected with no corporate work. There were few orders from schools in the area which was usually “a massive part” of Christmas trading. Other florists had said the same, Ensor said.
Many small businesses are holding their own and managing to employ more people, the insights report shows. The number of jobs in small businesses was 6.4 cent higher than in March 2020, pre-Covid.
XERO/Supplied
Small businesses’ revenue has rebounded since March 2020 in most industries except hospitality. The number of jobs in December 2020 grew 2.8 per cent from November, and was 3.2 per cent higher than in December 2019. Queenstown was the only region where job numbers were below pre-crisis levels, down just over 8 per cent from the first week in March 2020. In December 2020 revenue for small businesses was up 1.4 per cent nationally on December 2019.
$20 MINIMUM The Government has
signaled that the minimum wage will increase by +5.8% to $20 an hour on April 1, 2021 as per Labour s pre-Covid and pre-election commitments.
DAIRY PERSPECTIVES The dairy industry peak bodies have released updated
industry stats today. There is a lot of detail. But at the most senior level, dairy farms account for less than 6% of New Zealand s land area, or less than 16% of New Zealand s farmed area. And that area has shrunk (by a tiny amount) each year after peaking in 2015/16. It however has been basically static for seven straight years. What is marked however is the efficiency. Cow numbers peaked in 2014/15 at just over 5 mln, and have declined to just over 4.9 mln now. In the same period, milksolids production has risen slightly but dairy export values have risen a remarkable +32%. Milk powder may be the dominant export, but our cheese exports alone are larger than our wine exports, and our infant formula exports are larger than our seafoo