Late one night, South African journalist Simon Allison woke up his wife with an idea: a weekly African newspaper for Africans, distributed through WhatsApp.
She told him to go back to sleep, and “keep it for the morning,” but that was the birth of The Continent, in the middle of the COVID-19 pandemic.
Even though it is published as a PDF and distributed on a messaging platform, The Continent feels like an old-fashioned newspaper: catchy headlines, short stories, reported pieces and interviews.
It is also free and available only through WhatsApp, the most widely used messaging system in Africa.
Zimbabwean daily 263Chat was the
We are just focused on being where readers are : Pan-African weekly The Continent publishes directly on WhatsApp and Signal » Nieman Journalism Lab
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