The Company enables its partners to optimise their customers digital ecosystem to increase productivity and enhance brand experiences through Human Experience Management. Developed from 10 years of academic research and three patents, the Company s Human Experience Management Services, reports on the human experience of a digital service. The Company s service provides organisations with information on where the changes need to be made to ensure optimum levels of digital experience for customers and employees. This enables them to recover lost productivity, protect their brand reputation and make informed investment decisions. Actual Experience is listed on the London Stock Exchange (AIM: ACT). Our corporate headquarters is in Bath, UK. Actual Experience s unique and patented digital analytics-as-a-service is founded on cutting-edge research at Queen Mary University of London.
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The Company enables its partners to optimise their customers digital ecosystem to increase productivity and enhance brand experiences through Human Experience Management.
Developed from 10 years of patented academic research and three patents, the Company s Human Experience Management Services analyse the human experience of any digital service. The Company s service provides organisations with actionable information whereby changes to the digital ecosystem can be made to optimise and improve digital experience for customers and employees. For any organisation, this means that their most valuable asset - their employees - are liberated from digital slow time, their online brand reputation can be protected and they can make informed ecosystem investment decisions.
Launch of Placing via Accelerated Bookbuild Actual Experience plc (AIM: ACT), the analytics-as-a-service company, announces its intention to raise gross proceeds of £10.0 million by means of a placing to institutional investors (the Placing ), of new ordinary shares of 0.2 pence each in the Company (the Placing Shares ), at a price of no less than 105.0 pence per share ( Issue Price ). The minimum Issue Price is at a discount of approximately 13.9 per cent. to the mid-market closing price of an existing ordinary share of 122.0 pence on 20 January 2021, the last practicable date prior to the date of this Announcement. Nplus1 Singer Capital Markets Limited (together with its associates, N+1 Singer ) is acting as nominated adviser, sole bookrunner and sole broker in connection with the Placing.
Trading Update and Equity Placing
Actual Experience plc (AIM: ACT), the analytics-as-a-service company, provides the following update on trading ahead of announcing its full year results for the year ended 30 September 2020. The Company has also separately announced today its intention to raise gross proceeds of £10.0 million by means of a placing to institutional investors (the Placing ).
· Reduction in operating loss before exceptional items to £4.58m (FY19: £6.26m) · Reduction in loss for the year to £4.68m (FY19: loss of £5.91m) · Loss per share of 9.87p (FY19: loss per share of 13.04p) · Cash at year end of £2.75m (FY19: £7.88m)
· Amendments to agreements with two existing Channel Partners to accommodate the Company s Human Experience Management ( HXM ) offering