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With more consumers than ever choosing vegan cuisine, Simon Solway, UK and Ireland OOH and Retail Country Manager for Gold&Green Foods, looks at what’s driving the growing plant-based market. Plant-based alternatives are available for so many different food types now Plant-based food has taken the market by storm. In the last five years veganism has gone mainstream, with two percent of people actively describing themselves as vegan. 1 2020 was the year everyone discovered plant-based, with new products appearing across the market, from bakery and pastries, to pizza, lattes, and even dirty burgers. The end of the year saw McDonald’s giving veganism perhaps the ultimate green flag with the launch of the McPlant menu. Analysts now predict the plant-based food market to grow by 11.9 percent by 2027 and have valued it at $74.2 billion.

United kingdomSimon solwayAalto universityVegan societyVegetarian society meat freeRetail country managerGold green foodsWicked kitchenVegetarian societyMeat free mondayPulled oatsஒன்றுபட்டது கிஂக்டம்சிமோன் தீர்வுஆல்டோ பல்கலைக்கழகம்சைவ உணவு சமூகம்சைவம் சமூகம் இறைச்சி இலவசம்