04 May 2021, 08:05 am
Epic Games reportedly paid developers over $11.6 million to give away their games for free to lure new users following the launch of the company s own store in December 2018.
The reveal comes as part of the Epic Games versus Apple Lawsuit, alleging the iPhone maker with antitrust practices that began on Monday, May 3.
Epic Games Store s Spending on Launch Revealed
A document surfaced in the wake of Epic Games versus Apple Lawsuit, which shows how much the video game publisher spent on free games for its store s launch.
GameDiscoverCo s Simon Carless posted a tweet on Monday, May 4, which reveals how much Epic Games Store paid developers for the 38 games given away from December 2018 to September 2019.
Scale of Epic Games giveaways cost revealed in court documents
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Epic spent at least $11 6 million on free games and gained 5 million new users in return
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Document reveals how much Epic paid for each free game on its store up to Sep 2019
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Epic paid devs nearly $12 million for 9 months of Epic Games Store free games ); }
Epic Games paid out nearly $12 million to game developers and publishers in an early effort to use free game promotions as a way to drive new users to its then-fledgling Epic Games Store.
This data comes straight from Epic Games itself, and is one of the many documents shared as part of the legal battle between Epic and iPhone-maker Apple that finally went to trial today.
The document, shared by GameDiscoveryCo founder Simon Carless, takes a look at the first nine months of the Epic Games Store s free game promotions, and breaks down how much Epic paid to feature a game, how many folks it brought into the platform, and how much Epic ended up paying per new user.