Simoina Vasen News Today : Breaking News, Live Updates & Top Stories | Vimarsana

boschettophotography/Getty Images(LOS ANGELES) Amazon has expanded in many ways throughout the years, and now the e-commerce giant has launched a brick-and-mortar clothing store. The Amazon Style fashion retail space has opened at The Americana at Brand shopping mall in Los Angeles. The new concept offers a selection of apparel, shoes and accessories. The items featured in the store also have QR codes providing information from sizing to customer ratings, the company said. "We organized and designed the store a bit differently," Amazon Style vice president Simoina Vasen told ABC News' Good Morning America. She went on to share how the new concept is all about the QR code which allows shoppers to browse and scan while never grabbing clothes on hangers to try. "Customers can shop the millions of items from amazon.com from their couch and deliver it to the store," added Vasen. "And we'll have a fitting room available for them when they arrive." Wi

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