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Shanken News Daily: Exclusive news and research on the wine, spirits and beer business

Shanken News Daily: Exclusive news and research on the wine, spirits and beer business
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Sidewalk Side Spirits Wants a Bite of the Flavored Whiskey Market

King Cake-Inspired Liqueurs : mardi gras in a bottle

Sidewalk Side Spirits is a new venture from Cocktail & Sons and Louisiana bakery Gambino s that s introducing Mardi Gras in a bottle. Gambino s King Cake Rum Cream blends ingredients like Caribbean rum, Wisconsin cream, Louisiana sugarcane and Cocktail & Son s own King Cake Syrup straight out of New Orleans to encapsulate a feel-good, local experience. Sidewalk Side Spirits gets its name from the way people gather to celebrate with friends and family. The king cake in a glass is packaged with imagery and colors that tap into the spirit of Mardi Gras, offering a refreshingly different way for people to experience a taste of tradition. The product has the potential to be used in many different ways, including everything from coffee to premium cocktail recipes.

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