Vice renews partnership with Channel 4
Vice Distribution renewed its partnership on Tuesday with UK broadcaster Channel 4 to air more than 120 hours of original Vice TV content on All 4.
The deal includes 70 hours of new programming with content including
Black Market (pictured),
American Football.
“Vice shows are compelling and compatible for All 4 viewers and we are delighted to evolve this partnership into including first run content,” said Nick Lee, Channel 4 head of acquisitions. “This partnership provides All 4 viewers with even more potential for discovery of new and surprising content.”
Vice Distribution launched last summer, and has a catalogue of more than 1,000 hours of programming, with content partnerships already announced with Pluto TV, Discovery+, SBS Australia and Hulu.