Waterless washing, fermented beauty and beauty snacking will shape the beauty industry in 2022 and the years to come according to market research firm WGSN.
The focus of beauty products for 2022 will be on usability and sustainability. “The top beauty trends for 2022 reflect wider societal changes, as consumers continue to look to sustainably minded practises and products including waterless elements and longer shelf lives,” says Clare Varga, WGSN’s Head of Beauty.
According to WGSN’s.