Published December 18, 2020 4:46pm Southeast Asian e-commerce platform Shopee saw a record-breaking number of items sold in the first few minutes of the seasonal 12.12 Christmas sale. In a statement, Shopee said 12 million items were sold in the first 24 minutes. “[A]t its peak, one million items were bought in a single minute,” the e-commerce platform said. “We are humbled to end the year on a high note with a groundbreaking 12.12 Big Christmas Sale. Given the unprecedented year that 2020 has been, we wanted this to be a special day not just for Shopee, but for the people we serve,” said Martin Yu, director at Shopee Philippines.
12 million items were sold in the first
24 minutes and at its peak,
one million items were bought in a single minute.
Martin Yu, Director at Shopee Philippines, said, “We are humbled to end the year on a high note with a groundbreaking 12.12 Big Christmas Sale. Given the unprecedented year that 2020 has been, we wanted this to be a special day not just for Shopee, but for the people we serve. E-commerce has become of increasing importance in our lives. It has evolved beyond a platform to access basic needs to one that connects people and businesses. We are glad to celebrate the past five years with our users, sellers, and brand partners and are truly excited about what’s to come.”
Monday, 14 Dec 2020 01:09 PM MYT
BY MILAD HASSANDARVISH
Shopee broke the regional sales record with 12 million items sold within the first 24 minutes of its 12.12 birthday sale recently.
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KUALA LUMPUR, Dec 14 Online marketplace Shopee wrapped up its year-end shopping season with a record-breaking 12.12 birthday sale in the South-east Asian region.
On December 12, the e-commerce platform saw about 12 million orders across seven markets in South-east Asia and Taiwan within the first 24 minutes of its birthday sale.
At its peak, one million items were bought in a single minute as users chose from a selection of over two billion products.