Everything Zoomer
Marketing executive Nadine Spencer pictured above at the intersection of King and Bay streets in the heart of Toronto’s financial district became a lifeline for businesses navigating their new online workplace during the pandemic, offering a multimedia training studio designed to help ease the transition. Photo: Natural Image Photography
The economic impact of COVID-19, with its social-distancing requirements, limit on in-store customers and heightened health protocols, has been a knockout punch for many entrepreneurs running small enterprises.
“Businesses that have been around for decades, even generations, are in danger,” says Laura Jones, vice-president of the Canadian Federation of Independent Business (CFIB), a non-profit that represents 110,000 members.
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