Inside Scoop will be celebrating its 10th anniversary in 2023, and it has been quite a journey for this homegrown Malaysian brand. Farm Fresh, a local dairy producer, recently took a stake in the company for around US$19 million, and the future looks bright for the brand.
If you an ice cream lover in Malaysia, you may have noticed this shop with its colourful look and localised flavours.
From Malaysia to Singapore, Inside Scoop has opened its first international outpost at North Bridge Road. (For ice cream lovers, there are with other popular shops such as Monarchs & Milkweed Gelato and Twenty Grammes in the vicinity.)
Inside Scoop was first started by founders Edmund Tan and Lim Shiew Li in Bangsar near Kuala Lumpur in 2013. Till today, the chain has a total of 26 outlets in Malaysia.
Noticing that the premium ice cream was predominantly served by international ice cream chain outlets during that time, the owners decided to make their ice cream fresh locally using quality ingredients sourced overseas to suit the local palate.