Nevertheless, Gao has a fairly optimistic view of the situation.
“I think it’s appropriate that they charge us for using their platform to promote our products, but of course we hope they can charge us less,” Gao, 33, told Al Jazeera from her office, surrounded through boxes of skin care products. products and computer hardware.
“[I use] Taobao Live because it accurately connects us with customers who need these types of products, ”she said.
But some other companies have not been that accepting of Alibaba’s ability to dictate terms.
With its Taobao and Tmall digital platforms, Alibaba has become the world’s largest retail and e-commerce company.