In today s promotional event of Citadel, lead actors Priyanka Chopra and Richard Madden were seen making a stylish appearance. Many renowned Bollywood celebs were also snapped at the event. Check out the pictures here.
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Shraddha Sharma Tripathi left her well-paying product manager role in a stem cell bank to become an entrepreneur with
Binni’s Wardrobe, a fashion jewellery brand, in 2015. She has a BSc in Biotechnology from Korba, Chhattisgarh, and later went on to pursue a Master’s degree in Microbiology from Nagpur University.
The Mumbai-based first-generation entrepreneur found that while there were a lot of sellers in the fashion jewellery space selling on various online platforms, she didn’t see any options or choices where the customer could ask for any modifications in their order.
“The focus on building a brand identity was missing in sellers who were just selling on various trading portals. It simply felt like this space is there to be claimed and this lured me into starting my own venture, which focused on all these points,” Shraddha says.