Ford said: “We’re delighted to welcome Shane to the Fluent team.
“He joins us at a time where we are looking to accelerate our growth strategy and build on our strong position in the market.
“He has the necessary experience and established relationships to support Fluent’s ambitious plans.”
Tibbits added: “I am delighted to join the group and am looking forward to working alongside the many gifted individuals that have been both clients and valued business partners for many years.
“The growth story of the last five years has been phenomenal and the use of technology alongside investment in people and expertise has been a winning formula.