story. reporter: a general and his biographer, a washington sex scandal juicy enough to bring down america s spy master. the humor and criticism came mainly at the woman s expense. powerful men do pay a price for sex sandals. in petraeus case, it cost him his job and possibly a bright political future. powerful men can hope for redemption. i did not have sexual relations with that woman. reporter: bill clinton s scandal may have wrecked his presidency. but eventually he got to become the elder statesman, whereas, monica lewinsky will always be that woman. i understand that she now has a $12 million book deal to write about that. but nonetheless, that is the brand that she now has. she s been branded. reporter: attorney gloria allred specializes in helping women cash in on rich and powerful cheaters. men like tiger woods or herman cane.
there is a double standard when it comes to extramarital affairs. david wright has the story. reporter: a general and biographer, washington sex scandal juicy enough to bring down america s spymaster. oopz the humor and criticism came main low at the woman s expense. powerful men do pay a price for sex sandals. in petraeus case, it cost him his job and possibly a bright political future. powerful men can hope for redemption. i did not have sexual relations with that woman. reporter: bill clinton s scandal may have wrecked his presidency. ultimately the elder statesman. whereas monica lewinsky will always be that woman. i understand that she now has a $12 million book deal to write about that. but nonetheless, that is the brand that she now has. she s been branded. reporter: attorney gloria allred specializes in helping women cash in on rich and powerful cheaters.