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How channel partners can leverage the nbn™ network to help deliver transformation and digital innovation to Australian SMBs

2020 was a year of severe disruption, which caused organisations to re-think their entire approach to technology, both in terms of how they use it internally, and how they interact with their customers. Research shows that overall IT budgets are expected to decline in the wake of the impact that COVID-19 has had on businesses. Despite this, IDC data suggests that spending on digital transformation projects will grow 10.4 per cent for the year. It’s easy to understand why transformation might be of interest. For many SMBs there is an opportunity to find new business opportunities and revenue streams at a time where there is a downturn to traditional revenue streams. Australian SMBs that achieve advanced levels of connectivity are 50 per cent more likely to grow revenue, seven times more likely to export, eight times more likely to create jobs, and can expect as much as 60 per cent more revenue per employee. For those businesses that aren’t already a

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