Highlight Games strengthens Turkish position with Sisal Sans rollout Share
Virtual sports producer
Sisal Sans – a joint venture between Italy’s
Sisal and Turkey’s
Demirören Holding.
Under the terms of the agreement, Highlight will supply Sisal Sans retail venues with games featuring real and exclusive archive football footage.
The group’s Soccerbet product will include Turkish football league content, including material from the top-flight
Super Lig, under the
‘Serbest Vurus Pro’ brand.
Soccerbet has been made available in over 650 Sisal Sans shops, and is expected to be launched in a further 2,000 retail locations by the end of Q2 2021.