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/PRNewswire/ BIC, a world leader in stationary, lighters, and shavers, is calling on consumers to help find entertainment superstar Snoop Dogg s BIC® EZ.

United statesMartha stewartJeany muiSnoop doggWillie nelsonUnited states incBrand expands most borrowed lighter ad campaignSearch party consumer sweepstakesBrand expandsJoint search partyConsumer sweepstakesBorrowed lighterReefer cityMarketing directorOne times squareFind snoop dogg