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Published June 1, 2021, 6:42 PM
Swedish fashion retail giant H&M launches Beyond the Rainbow
To encourage everyone to participate and share their individual stories during Pride month, H&M unveils its interactive campaign Beyond the Rainbow with a power cast of LGBTQIA+ heroes. Among them are American actress and singer Michaela Jae Rodriguez, Mexican influencer Hector Trejo, Danish actor and global Pride ambassador Sus Wilkins, and American activist Chella Man, among others.
MJ Rodriguez
“It’s not to wave around to show like ‘We’re here,’ it’s ‘Look what we fought for.’ We’re the ones who created our own liberation,” shares Michaela Jae. “The Pride flag is beautiful, but I’m not sure a lot of people understand how beautiful. I’m not just talking about the colors, it’s what’s beyond them.”
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