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Viacom18 sells 65% of ad inventory for Bigg Boss 17

The TV and digital sponsors signed up by the company include Hyundai, Dabur Bae Fresh, Tresemme, Appy Fizz, InMobi-owned Glance, Ching s Schezwan Chutney, Reckitt Benckiser, MakeMyTrip, Paytm, Vimal Elaichi, RedBus and Hindware Smart Appliances.

What makes Ching s Secret owner Capital Foods a prime acquisition target for ITC and Nestlé?

The company behind Bigg Boss’s favourite chutney dominates Ching's Schezwan Chutney market with 90% share, eyes expansion into spice and noodles.

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