Mohammed Ashi is the first Saudi to join the week of Parisian haute couture. He has already dressed Queen Rania of Jordan, Penelope Cruz, Diane Kruger and Lady Gaga. His promotion coincides with Riyadh's announcement of its own fashion week in October. The Saudi Fashion Commission anticipates that retail sales of the sector will grow by 48% in the country between 2021 and 2025, reaching $ 32 billion. But the kingdom is facing a pitfall, with a fashion industry where LGBTQIA+ themes are present and many designers claim their homosexuality.
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Saudi Fashion Commission hosts showcase of Saudi jewelry, couture labels in Paris
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First fashion week in Riyadh is set for October
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